News Uncategorized What marketers are missing about zero-party data [VentureBeat] October 24, 2022 Christian Jones computers, home theater, Nintendo, playstation, projectors, receivers, Smart Home, speakers, surround sound, technology, televisions, video games, xbox Zero-party data, information customers actively and directly share with a brand, offers a paradigm shift to a fair value exchange model. View Article on VentureBeat DataDecisionMakers,Enterprise Analytics,Business Intelligence,category-/Business & Industrial,category-/Computers & Electronics,digital badges,first-party data,Predictive Analytics,third-party cookies,zero-party data first-party data Spread the word!Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on LinkedIn (Opens in new window)
![what-marketers-are-missing-about-zero-party-data-[venturebeat]](https://i0.wp.com/upmytech.com/wp-content/uploads/2022/10/93029-what-marketers-are-missing-about-zero-party-data-venturebeat.jpg?resize=800%2C445&ssl=1)
![replay-–-demon’s-souls-[game-informer]](https://i0.wp.com/upmytech.com/wp-content/uploads/2020/06/2488/replay-demons-souls-game-informer.jpg?resize=390%2C205&ssl=1)
![gartner:-q3-smartphone-sales-down-5.7%-to-366m,-stemming-covid-19-declines-earlier-this-year-[techcrunch]](https://i0.wp.com/upmytech.com/wp-content/uploads/2020/11/16064/gartner-q3-smartphone-sales-down-5-7-to-366m-stemming-covid-19-declines-earlier-this-year-techcrunch.jpg?resize=390%2C205&ssl=1)