Best Prime Day TV deals right now: Big discounts on Hisense, Insignia, LG, Toshiba and more – CNET [CNET]

This story is part of Amazon Prime Day 2021, CNET’s guide on everything you need to know and how to make sure you get the best deal.

Amazon Prime Day starts in just a few hours — and with these Prime Day deals, a brand new TV could be in your immediate future, too. Even better is that you don’t have to wait until Prime Day proper to score a deal. Many already affordable TV staples, like Insignia and Vizio, are already on sale. 

Read more: Best TVs for 2021

That’s right, Amazon has already started running discounts on a number of TVs, including two of the brand’s low-cost Fire TV Edition TVs, along with solid deals from Best Buy — including the best-rated TV that CNET TV guru David Katzmaier has ever reviewed. Here’s what we know about Prime Day deals on TVs today.