Data shows that ads complement in-app purchase revenue without a negative impact on retention and game studios are integrating formats like rewarded video.
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Business,Games,category-/Business & Industrial,category-/Games/Computer & Video Games,category-/Internet & Telecom/Mobile & Wireless/Mobile Apps & Add-Ons,Facebook Audience Network,in-app ads,in-app monetization,in-app purchases,mobile game monetization
category-/Games/Computer & Video Games