Best 4K TV Deals: Save Thousands on a New TV From Top Brands [CNET]

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$450 at Amazon

amazon-55-inch-omni-qled-series-4k-fire-tv against colorful gradient background
Amazon 55-inch Omni QLED Series 4K Fire TV: $450

Save $150

When it comes to modern TVs, 4K resolution is pretty standard for most models these days. The improved quality over options without 4K is noticeable, especially for TVs with bigger displays. Despite this change, the best 4K TVs can still be pretty costly, and that’s even more true when you factor in things like the brand and size. For those looking for top-tier features when it comes to refresh rates and latency, the cost can be even pricier. Thankfully, there are some incredible deals happening now that can save you big bucks and help you get a great 4K TV at an affordable price.

Deals can expire at any time, so if you find the right fit, you’ll probably want to act quickly. Keep an eye on this page for the latest offers. If you’re shopping on a tight budget, you can also check out our roundup of all the best cheap TV deals.

Best 4K TV deals

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Hisense/CNET

Sometimes bigger is better, and if you’ve got a big room to fill, you might as well go big with your TV too. This 100-inch TV from Hisense just so happens to be a massive $2,000 off right now, and in addition to having 4K visuals, it also features built-in voice control for when you inevitably lose the remote.

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LG/CNET

The LG C4 is the 2024 step up from 2023’s LG OLED C3, which is our current favorite high-end TV. Not only has LG improved the audio and provided a brighter HDR. It also has Dolby Vision and Atmos for top-notch picture and sound quality and gaming features. Right now you can score a $900 discount on the 65-inch model.

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Amazon/CNET

Sizes 43-, 50-, 55-inchTV Technology LEDSmart TV Yes (Fire TV)Resolution 4KHDMI Ports 4

Just because you’re going for a 4K TV doesn’t mean you have to break the bank, and being able to save 38% on this 43-inch Amazon 4-Series Fire TV is a pretty decent value. You’re making trade-offs when you opt for a lower-end set, such as a lack of Dolby Vision, a built-in microphone or fancy gaming features. This series is still on our list of the best budget TVs and gets you an excellent picture quality for the money. Just note that this deal is for Prime members only.

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Insignia/CNET

Insignia is Best Buy’s TV brand that’s aimed toward the more budget-friendly market, but that doesn’t mean it’s not a good TV. Not only is it large for the price, but it’s 4K, comes with HDR10 and is run on the Amazon Fire TV platform, so it’s perfect if you’re in the Amazon ecosystem.

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Amazon/CNET

The Omni QLED series is Amazon’s most advanced TV to date. Along with the stunning 4K UHD display, this 55-inch TV is equipped with a built-in microphone so you can control it completely hands-free. It also features support for HDR10 Plus Adaptive, HLG and Dolby Vision IQ and has a light sensor to help automatically optimize the screen’s brightness. 

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Samsung/CNET

If you like the idea of a QLED TV, then you’ll love the idea of an OLED one, especially given that it can brilliantly re-create colors. It also comes with the suite of features you’d expect, such as HDR10 Plus, HLG and a base refresh rate of 120Hz. It’s a great TV for both sports and gaming, especially if you prefer more action-packed stuff.

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Samsung/CNET

Sizes 43-, 50-, 55-, 65-, 75-, 85-inchTV Technology QLED with Mini-LEDSmart TV Yes (Tizen)Resolution 4KHDMI Ports 4

Our review team voted this 4K TV as the best high-end, non-OLED 4K TV, citing screen quality and brightness among the reasons. Right now you can get it for a $951 discount at Amazon. 

What should you look for in a 4K TV deal?

With hundreds of different 4K TV deals from a variety of brands to choose from, it can be hard to know exactly what to look for. The size of your space will likely dictate which deals are appropriate for you, and the number of devices you want to plug in will also rule out any 4K TVs with very few HDMI ports. Since most new TVs are smart these days, you’ll also want to consider which platform a 4K TV runs, such as Amazon’s Fire OS, Google TV or Roku, as well as any smart home integrations you’ll want to make the most of, like Alexa, Google Assistant or Apple’s HomeKit and AirPlay tech. 

Price is a determining factor for a lot of folks, so scoring a steep 4K TV discount is never a bad thing. Often, TV makers release new models each year, which can prompt previous-gen TVs to go on sale with large price cuts despite relatively minor changes. It’s often worth considering a TV set from a year or two ago if you don’t need cutting-edge tech. 

When are the best 4K TV deals available?

Like most consumer electronics, the best 4K TV deals will be found around major sales events like Amazon Prime Day and Black Friday. These events offer some of the best prices of the year and see multiple retailers competing for shoppers’ cash, which is good news for your wallet. Memorial Day and Labor Day often bring big discounts as well. We keep tabs on TV pricing throughout the year and any surprise, out-of-season sales will be listed above. 

Which retailers usually offer the best 4K TV deals?

When you think of nabbing a 4K TV deal, you should start at big-box retailers like Best Buy, Target and Walmart. These stores tend to offer some of the biggest sales on 4K TVs, both in-store and online, with online-only retailers like Amazon often matching prices, especially during the fall sale season.