Beats Collaborates With Kim Kardashian on Three New Fit Pro Colors – CNET [CNET]

Beats x Kim let you “blend in or stand out” with three new neutral colors.

Apple’s Beats brand and Kim Kardashian have introduced three new Fit Pro colors: Moon, Dune and Earth. 

Beats x Kim, as the new Fit Pro color collection announced Tuesday is called, feature neutral, skin-toned colors and will be available to purchase Aug. 16 online at apple.com/kim or Amazon for $200, the same price as previous Fit Pro colors. As part of a special edition collection, the new colors will be available “while supplies last,” according to a Beats spokesperson.

In a promotional video for the new line, Kim Kardashian commented she had “never seen any tech products, especially headphones, be in neutral colors.” Recognizing the need for earbuds that would blend in with daily use and activity, Kim said she teamed up with Beats to launch new colors reflective of her minimalist style. 

“I was just bringing my creative concept and my color palette to a brand that I’ve always respected and loved,” Kim said.

Aside from the color change, Beats x Kim come with the same functionality as other Fit Pro earbuds, including Active Noise Cancellation, Transparency and Adaptive EQ modes and spatial audio with dynamic head tracking. 

The earbuds are built with the Apple H1 chip, which allows for automatic switching between devices, audio sharing and hands-free “Hey Siri” assistance. As such, the earbuds are most compatible with Apple devices, but owners of Android phones can also connect Fit Pro earbuds via the Beats companion app.

Read more: Best Wireless Earbuds for 2022: Top Picks for Every Listener