This story is part of Holiday Gift Guide 2021, our list of ideas, by topic, by recipient and by price, to help you discover the perfect gift.

Amazon’s Fire TV devices lets you stream most major streaming services, including Netflix, Disney Plus, HBO Max and Prime Video. Along with chief rival Roku, Fire TV is a popular, affordable way to stream TV shows and movies, and is available on plug-and-play devices like the Fire TV Stick and Cube as well as on televisions from Toshiba, Insignia and now Amazon itself. The Fire TV platform works with Amazon’s Alexa voice assistant and — unlike Roku — you can even install VPN apps on Fire TV devices which increase viewing options that are otherwise region-locked. 

Along with Prime Day, the Black Friday holiday season is generally the best time to buy Fire TV devices. We’re compiling the best offers we’re finding here, and will continue to update as more become available.

Fire TV Stick Black Friday deals

Want to upgrade an older TV with the latest Fire TV streaming options? A Fire TV Stick will give your TV an Alexa-powered streaming makeover, and the 4K version is now selling for as little as $25. 

Note that the Fire TV Stick HD and Fire TV Stick Lite are also on sale, but the 4K model listed above is a much better deal at basically the same price. 

• Fire TV Stick HD: $28 (save $12)
• Fire TV Cube: $95 (save $25)
• Fire TV Stick Lite: $22 (save $8)

Fire TV 4-series Black Friday deals

After licensing its Fire TV operating system to third-party manufacturers like Toshiba and Insignia, Amazon began producing its own series of Fire TV models in 2021. There are two lines, the 4-Series and the step-up Omni series. Both are on sale now for the first time ever. The 4-Series don’t feature the built-in microphones available on the Omni series, but you still have full access to Amazon’s virtual assistant, Alexa, via the remote. We haven’t yet reviewed these models, but both lines will be getting AirPlay support later this year. Read more about Amazon 4-series and Omni TVs.

Other Amazon Fire TV 4-Series to consider:

• Amazon Fire TV 4-Series 43-inch: $370 
• Amazon Fire TV 4-Series 55-inch: $380 (save $140)

Amazon Fire TV Omni Series

The Omni Series is a fully hands-free TV with built-in microphones so you can ditch the remote. Just ask to turn on the TV, and find, launch, and control content with Alexa. It has 4K resolution and supports HDR video in HDR10 and HLG formats, and the 65-inch and 75-inch models support Dolby Vision, too. Additionally, Fire TV Omni is the first smart TV with built-in Zoom, which will launch later this year. If you’re interested in this feature, be sure to note that the necessary USB webcam accessory is sold separately.

More Amazon Fire TV Omni Series Deals:

• Amazon Fire TV Omni Series 55-inch: $410 (save $150)
• Amazon Fire TV Omni Series 65-inch: $830 (supports Dolby Vision)